




End Gun Violence Now
- PSA Design -
End Gun Violence Now - PSA Design -
End Gun Violence Now’s STORY
For most of my young adult life, I worked on local and state campaigns in my home state of Georgia as a field organizer and campaign canvasser. I’ve always been passionate and motivated to work for what I believe in and this passion began for me in my sophomore year of high school - when my history teacher decided to bring a gun to school and fire off two bullets, sending my school into a panicked lockdown just two weeks after the horrifying Parkland shooting in Florida.
The first movement I worked on was created by this cause - March For Our Lives. Since that moment, I’ve been a passionate advocate for gun reform and ending the uptick in mass shootings, especially within our schools.
This social design project was inspired by the March For Our Lives movement. I designed the three protest posters with the goal of being unsettling, just as the events I and so many other students have lived through are. The colors, black and orange, were deliberately picked as well. The black represents the darkness of a lockdown - when all the lights are turned off, all sound comes to a halt, and you sit in the shadows completely still and entirely defenseless. The orange was chosen to represent the neon vests hunters wear in the forest when hunting with groups - the vibrant color used to signify “do not shoot”.
This design is accompanied by an Instagram carousel infographic, sharing the ways that we can work within our own lives to stop gun violence.
Programs: Adobe Illustrator, Adobe Photoshop
Media: Print
Printing Method: Digital Printing